Horae is committed to supporting horological excellence with a digital watch passport designed to meet every need throughout your customers' after-sales journey.
The digital watch passport streamlines warranty management for both brands and their customers. Upon purchase, warranty details are automatically activated within the Horae digital passport. It allows customers to access these details anytime via a web interface, and it eliminates the risk to lose their documents. At the same time, brands can efficiently manage and verify warranty validity when servicing a watch.
The Horae digital passport logs every service and maintenance operation performed on a watch. This service record allows watch brands to recommend the ideal time for servicing, ensuring customer satisfaction and optimal timepiece performance. It also encourages watch owners to use brand-authorized services that register the legitimacy of interventions in the digital passport for future resale. Additionally, service data helps manufacturers identify recurring issues, enabling them to refine the design of future models.
The digital watch passport plays a crucial role in building trust and enhancing the customer experience in the secondary watch market. Authenticity verification significantly reduces the risk of misidentifying counterfeit or altered timepieces. By ensuring transparency and traceability, the Horae digital passport enables brands to offer tailored services for the pre-owned market, such as repairs, resale support, and Certified Pre-Owned programs.
Horae digital passports can be linked to any insurance service, providing detailed information about each watch, including model, origin, and condition. This simplifies the assessment process, ensuring appropriate coverage while reducing the administrative burden typically associated with insurance procedures. In case of loss, theft, or damage, claims are processed faster, allowing insurers to accurately and efficiently evaluate the watch’s value.